Ossy is a young brand that aims to bring Swiss product quality to the world.
Ossy Smoke operates in a restricted and challenging market. The brand's website is an important platform where the brand can introduce itself, despite having limited advertising opportunities. Therefore, it is essential to convey the visual world of the brand on the website and establish good connections with the target audience.
We placed importance on creating a corporate identity that could support the visual world of the brand both on the website and on the packaging as we designed it from the very beginning. The new identity we prepared formed the most important foundation within the web interface.
To convey the brand's sincere world and establish a better connection with users on the site, we used emoji sets in the texts to bring the brand closer to the target audience.