Qualist improves communication between systems by providing factories with data awareness, thus making continuous and smooth production possible.
Visit WebsiteThe goal was to accurately and creatively explain the benefits created by the company's solutions. However, while explaining the detailed features of complex systems, it was also necessary to avoid overloading the target audience and to explain that the need is for today, not yesterday or tomorrow.
We developed an idea based on the insight that performance increase is achieved by improving the compatibility of internal systems in factories. By basing the Qualist's perfect harmony on its brand identity, we created a creative effect on the website's entrance with a 3D animation.
We knew that the animation, consisting of short cycles, would create a disruptive pleasing effect and increase the viewing time. Therefore, the increased viewing time would make it easier for the brand message to reach site users.
We knew that the animation, consisting of short cycles, would create a disruptive pleasing effect and increase the viewing time. Therefore, the increased viewing time would make it easier for the brand message to reach site users.
We renewed the company's entire communication approach and updated the texts according to modern marketing principles. When designing the web interfaces from scratch, we designed a website with high communication efficiency that can explain complex details in the simplest logic.